Business survey gives insight into hopes and concerns of local high street traders

07th December 2022


cropped-save-the-high-street-logo-2.pngA major survey of high street traders across Three Rivers has revealed the priorities of local businesses amid unpredictable economic times.

The survey was conducted by retail experts, in partnership with Three Rivers District Council. The report showed that traders across the district would like to see more High Street regeneration to improve shopping experiences, more collaboration in the form of traders associations, and more support for businesses facing challenging situations.

The findings will help inform thinking within the council as it prepares a future economic strategy.

Cllr Sarah Nelmes, the Leader of Three Rivers District Council, said: “The findings of this new survey of local businesses are a fascinating andsths.jpg essential insight into their views and concerns at this challenging time. Over recent years the council has offered a variety of schemes to support our high street traders as they faced some very uncertain times – and we will continue to listen and to learn from their experiences and ensure that our future decisions are influenced by these new insights.

“In the coming months we will be working on a new economic strategy for Three Rivers, and the views of local businesses and their customers will form the very backbone of that strategy.”

The results were first presented at a virtual conference held recently for interested retailers and local champions.

The event featured advice for high street operators and guidance on working together to make high streets a destination for local communities. The event also showcased insights from local businesses about the challenges they face and how support and advice can make a significant difference.

Over the past two years the district council has offered a variety of support to local businesses, and worked with a number of organisations including the Watford and West Hertfordshire Chamber of Commerce, the Federation of Small Businesses, independent business advice organisation Wenta, sustainability consultancy Sustainable X and the Rickmansworth co-working space provider Rivertech. has also worked with the council to provide free ‘high street health checks’ for independent traders; identifying and then helping implement opportunities to improve the profitability of their businesses.

Alex Schlagman, founding partner of, said: “We’ve worked with local traders to understand their hopes, concerns and experiences of trading in Three Rivers, enabling personalised support for each trader, as well as insights to inform local economic strategies across the district.”

To watch the conference video, visit: